More Books:

Case Studies In Marketing Management
Language: en
Pages: 98
Authors: A.V. Shukla
Categories: Marketing
Type: BOOK - Published: 2004 - Publisher: Sarup & Sons

Marketing Management Support Systems
Language: en
Pages: 341
Authors: Berend Wierenga
Categories: Business & Economics
Type: BOOK - Published: 2012-12-06 - Publisher: Springer Science & Business Media

Marketing management support systems are designed to make marketing managers more effective decision makers in this electronic era. Developments in information
International Marketing Management
Language: en
Pages: 170
Authors: James M. Livingstone
Categories: Business & Economics
Type: BOOK - Published: 1976-05-01 - Publisher: Springer

Marketing Management (For B.Com, Sem.6, Delhi University)
Language: en
Pages:
Authors: J.P. Mahajan & Anupama Mahajan
Categories: Business & Economics
Type: BOOK - Published: - Publisher: Vikas Publishing House

Marketing Management is a curriculum-driven text. It is designed to cater to the knowledge-and examination needs of B.Com. students of Semester VI of the Univer
MARKETING MANAGEMENT
Language: en
Pages:
Authors: Narayan Changder
Categories: Antiques & Collectibles
Type: BOOK - Published: - Publisher: CHANGDER OUTLINE

2179+ MCQ (Multiple Choice Questions) in MARKETING MANAGEMENT PDF ebook for competitive examinations.
Essentials of Marketing Management
Language: en
Pages: 464
Authors: Geoffrey Lancaster
Categories: Business & Economics
Type: BOOK - Published: 2017-08-24 - Publisher: Routledge

The overall success of an organization is dependent on how marketing is able to inform strategy and maintain an operational focus on market needs. With an array
Business to Business Marketing Management
Language: en
Pages: 438
Authors: Alan Zimmerman
Categories: Business & Economics
Type: BOOK - Published: 2017-09-25 - Publisher: Routledge

Business to business markets are considerably more challenging than consumer markets and as such demand a more specific skillset from marketers. Buyers, with a
CIM Coursebook 03/04 Marketing Management in Practice
Language: en
Pages: 288
Authors: Tony Curtis
Categories: Business & Economics
Type: BOOK - Published: 2012-09-11 - Publisher: Routledge

Each coursebook includes access to MARKETINGONLINE, where you can: * Annotate, customise and create personally tailored notes using the electronic version of th
Handbook of Research on Mobile Marketing Management
Language: en
Pages: 582
Authors: Pousttchi, Key
Categories: Computers
Type: BOOK - Published: 2009-11-30 - Publisher: IGI Global

"This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.
Marketing Management, 2nd Edition
Language: en
Pages: 942
Authors: Arun Kumar & N. Meenakshi
Categories: Business & Economics
Type: BOOK - Published: 2011 - Publisher: Vikas Publishing House

Marketing is a way of doing business. It is all pervasive, a part of everyone’s job description. Marketing is an expression of a company’s character, and is